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When Rihanna launched Fenty Beauty in 2017, it took the skin care world by storm. Not only were the products surprisingly affordable (especially for a celeb-fronted brand), but the inclusivity was unmatched. With 50 (!!!!) different shades of foundation, RiRi appealed to everyone and their massage therapist, and the hype hasn’t died down since.
If anything, Rihanna’s beauty products are only getting more hype, especially with the launch of Fenty Skin. Announced back in March, Rihanna’s team has finally revealed the products in the line: a cleanser, toner serum and SPF moisturizer. Now, don’t let the bare-bones first impression of the launch fool you -- these products are anything but basic.
In a promo video, Rihanna explained that the goal of her skin care line was to create accessible products that give everyone a healthy foundation of skin; she said that no matter how you wear your makeup, starting with the best palate, so to speak, sets you up for success.
“They deserve great product, great skin, and it shouldn’t be inaccessible,” she said.
Included are the Total Cleans’r Remove-It-All Cleanser, the Fat Water Pore-Refining Toner Serum and the Hydra Vizor Invisible Moisturizer Broad Spectrum SPF Sunscreen, each with their own unique secret ingredients, properties and benefits that make them stand out from everything else on the market.
In Rihanna’s own words: “I know my sh*t!”